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Artificial Intelligence

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Developing AI-Driven Consumer Insights for Omni-Channel Retail Strategies: Leveraging Machine Learning and Advanced Analytics for Customer Journey Mapping, Behavior Prediction, and Experience Personalization

Maruthi Rohit Ayyagari, Independent Researcher, College of Business, University of Dallas, Irving, USA , Pavan Punukollu, Independent Researcher and Principal Software Engineer, USA , Sreeharsha Burugu, Independent Researcher and Principal Engineer, USA , Raghuveer Prasad Yerneni, Independent Researcher and Principal Software Engineer, USA , Sowmya Gudekota, Independent Researcher, USA , Midhun Punukollu, Independent Researcher and Senior staff engineer, USA

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PP. 55-97